Before Aspen: Behind the Scenes

Photographer Chase Jarvis and crew take you behind the scenes of the "Before Aspen/Snowmass" 2013 ad campaign in collaboration with Factory Design Labs.

Client:
Aspen/Snowmass
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Late day light in the G-Zones

Location:
Highland Bowl
Photo By:
Gary Wiese

Pancakes pancakes pancakes.

Location:
Factory Design Labs
Photo By:
jeff erin

Orange mustaches never looked so good.

Location:
Arapahoe Basin Mountain

Red Carpet Event

2012 TV campaign for Invesco Powershares.

Client:
Invesco Powershares
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Dinner Downtown

2012 TV campaign for Invesco Powershares.

Client:
Invesco Powershares
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Been rocking this hat everyday

Photo By:
Jonas Tempel

Good day at the office.

Location:
Great Canadian Heli-Skiing
Photo By:
Greg Ryan

Elliot going 50/50

Photo By:
Andrew Price

Snowing in May in Denver, we usually love snow, but this is getting old.

Location:
Factory Design Labs
Photo By:
Jesse Trimble

Peace in the Chaos - Tanner Hall

Print ad for Oakley technical outerwear featuring Tanner Hall.

Client:
Oakley
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Peace in the Chaos - Eero Ettala

Print ad for Oakley technical outerwear featuring Eero Ettala.

Client:
Oakley
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Beyond Reason

The Beyond Reason campaign propelled Oakley into a new stratosphere of athletic brands. Leveraging Oakley athletes like skateboarder Bob Burnquist and backcountry skier Seth Morrison, Oakley stuck to its roots and still kept its youthful audiences’ mouths watering.

Client:
Oakley
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Before Snowmass turning pro meant leaving home

Aspen locals rise to the challenge for the 12th year of X Games Aspen. Local pro: Matt Walker

Client:
Aspen/Snowmass
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Action Sports - Angel Collinson

Angel Collinson reaches terminal velocity in a print ad for The North Face.

Client:
The North Face
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Epic TV - Bellagio Fountain 2012

PGA Tour and European Tour Pro Alvaro Quiros drives the length of the Bellagio Fountain in this TV spot for the RAZR Fit driver.

Client:
Callaway
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passed out

Location:
Factory Labs Denver
Photo By:
Lesley Cross

Spending the day out the The North Face HQ ... spotted this ad from 1968.

Photo By:
Josh Wills

Snowmass Tourism Summer 2012

World-class mountain bike trails by day. First-class entertainment by night. Only in Snowmass.

Client:
Snowmass Tourism
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Epic TV - Rooftop 2012

PGA Tour Pro Tommy Gainey plays from rooftop to rooftop in Las Vegas in support of the RAZR X Irons.

Client:
Callaway
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Peace in the Chaos - Seth Morrison

Print ad for Oakley technical outerwear featuring Seth Morrison.

Client:
Oakley
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This is Verbier.

Location:
Verbier, Switzerland
Photo By:
Andrew Price