Muse Studio Identity

With the opportunity to be involved with a new online home remodeling collaboration tool from inception to launch, Factory created a strong name and brand identity for what is now Muse Studio, representing the innovative, high end and connected nature of this product.

Client:
Muse Studio
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Before Snowmass turning pro meant leaving home

Aspen locals rise to the challenge for the 12th year of X Games Aspen. Local pro: Matt Walker

Client:
Aspen/Snowmass
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Muse Studio Identity

With the opportunity to be involved with a new online home remodeling collaboration tool from inception to launch, Factory created a strong name and brand identity for what is now Muse Studio, representing the innovative, high end and connected nature of this product.

Client:
Muse Studio
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Look Deeper 2012

Sebastian Copeland. Documentarian. Climate Caretaker. Adventurer. Revo Ambassador.

Client:
Revo
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Bubba's Way - Swing On Things

Oakley is a unique brand - they focus on individualism and innovation that redefines the game - and Bubba personifies all of those qualities.

Client:
Oakley
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Before Aspen - 2011/2012 Campaign

15-year-old Torin Yater-Wallace grew up skiing Aspen/Snowmass before taking a silver medal in the Winter X Games hosted by his hometown.

Client:
Aspen/Snowmass
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Patrol 24 ABS Pack

The North Face designed this ABS pack after an avalanche nearly took the life of one of its athletes: World Champion snowboarder Xavier de le Rue.

Client:
The North Face
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Better Than Naked: S13 Performance Print

The North Face Athlete Rory Bosio in the Better Than Naked Collection. Chamonix, France. Photo by Tim Kemple.

Client:
The North Face
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No Distractions

Print ad featuring PGA Tour and European Tour Pro Rory McIlroy.

Client:
Oakley
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Steep Series Print Ad

To help The North Face launch the all-new Steep Series Collection, we chose images that truly represented how its athletes took the gear, and themselves to the edge of what’s possible. Xav’s iceberg ride exemplifies just that.

Client:
The North Face
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The dog days of summer have hit

Photo By:
Lindsay Morgan

Just trying to help.

Photo By:
Dave Oakes

Perform Beautifully - Claudia Goncalves

The modern high-achieving active woman can’t be defined in a few words. In fact, she can’t be defined in a whole book. But “Perform Beautifully”represented a mindset that all Oakley women share.

Client:
Oakley
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UDESIGN Configurator

Web app customization tool allowing users to customize their own RAZR Fit driver.

Client:
Callaway
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Before Aspen - 2011/2012 Campaign

Tree skiing among the landmarks is what gives Aspen its name. This headline set the tone for the entire campaign.

Client:
Aspen/Snowmass
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Free Thinker Jacket

A study on best in breed: The North Face Free Thinker jacket, examined from every angle.

Client:
The North Face
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Performance Running

The North Face protects athletes of all sorts. Here, a print ad component in a performance running campaign.

Client:
The North Face
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Xavier de Le Rue TV Spot

A massive slides leads to the most important recent innovation in backcountry riding.

Client:
The North Face
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Before Snowmass turning pro meant leaving home

Aspen locals rise to the challenge for the 12th year of X Games Aspen. Local pro: Blake Axelson

Client:
Aspen/Snowmass
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X HOT Fairway Woods

Fairway woods in the past have been daunting for consumers to hit. Not only did Callaway bring a fairway wood family that was easy to hit, they made them Longer From Everywhere.

Client:
Callaway
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Before Aspen The Mountain Never Had This Kind of Energy

The only thing more impressive than Aspen’s skiing is its sustainability. Skier Aidan Sheahan throws down at a rail jam near the Elk Creek Coal Mine.

Client:
Aspen/Snowmass
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Peace in the Chaos - Simon Dumont

Print ad for Oakley technical outerwear featuring Simon Dumont.

Client:
Oakley
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